Rostec joint stand, FLOT-2024

The FLOT-2024 International Maritime Defence Show ran in a new exhibition space in Kronstadt, and HALO built the content for Rostec's joint stand there.

Five companies shared one roof: Rostec, Rosoboronexport, UEC (United Engine Corporation), UAC (United Aircraft Corporation), and Ruselectronics.

HALO handled the content and generative art — visuals built algorithmically rather than drawn frame by frame. For a joint stand that's a useful language: it gives one visual fabric that different companies sit inside without breaking into separate clips. Algorithmic graphics scale easily and hold a consistent style when the participant count is high.

The scope covered creative concept and CG content. The real task was making five manufacturing brands read as one whole on a single stand instead of a row of logos — generative art set the shared visual tone for every participant in the show's new Kronstadt space. FLOT draws a specialised audience, and Rostec's engineering-bloc stand had to deliver both technical precision and the weight of the group behind it.